Cardlytics ($CDLX): The $100B Opportunity with Retail Media Networks and CPGs (Update #179)
How Bridg's new products for Retail Media Networks and CPGs could lead to significant cash flow for CDLX.
Market Cap as of 7.1.2023: ~$6.32 / Share x 33.9M Shares ~ $214M Market Cap.
(#179) 7.1.2023: The $100B Opportunity with Retail Media Networks and CPGs
This is not only a very large opportunity for CDLX / Bridg, but one the company is already pursuing.
Most who follow CDLX likely have not given this too much thought, despite the potential magnitude of additional revenue / gross profit / cash flow that these new products could generate.
I believe there is also a higher probability of this positive impact occurring than most think, and it could occur sooner than most realize, given this is already in progress.