Cardlytics ($CDLX): CDLX Report #32 - Current Offers, Advertisers, and Observations as of 3.24.2024 (Research Note #240)

New observations of CDLX possibly being in discussions with and running a pilot with a specific major U.S. bank, receipt-level offers, new Chase email, CDLX sales data, and more.

Even after the recent increase in CDLX’s stock price, the current market cap still does not adequately reflect the addition of AmEx and their new financial position (as discussed in detail in the Q4 research note), let alone the new observations related to the other major U.S. bank that CDLX may be in discussions with and actively piloting (where those observations are discussed in today’s report below).

Therefore, this is likely a good time to upgrade your account to access the CDLX Research Notes and these weekly CDLX Reports if you have not already done so (although a number of you upgraded this last week).

Additional subscriptions also allow me to spend even more time + reinvest into new solutions to add more value to these CDLX Reports.

Enjoy today’s report below. The observations this week are quite interesting.

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This is the 32nd CDLX Report on current CDLX offers, advertisers, and observations, with today’s report containing information as of 3.24.2024.

This week’s report contains three independent observations that increase the odds of CDLX having discussions with and even actively piloting another specific major U.S. bank (the same bank discussed in the recent CDLX Report).

So while the probability was already high of CDLX signing another large U.S. bank given CDLX just signed AmEx + Q3 & Q4 comments about more U.S. banks in addition to AmEx, these additional observations in the report below increases those odds further (and gives us an idea of which bank it is).

I discuss all of this in today’s report and more:

1. New observation of CDLX possibly being in discussions with a specific major U.S. bank

2. Increased odds of that same major U.S. bank currently running a pilot with CDLX

3. Possible future receipt-level offers

4. New unique email from Chase on a specific Chase Offer (which also increases the odds of CDLX signing this other large U.S. bank)

5. CDLX consumer retail and restaurant spend data

6. WoW change in offer count

7. New advertisers

8. Returning advertisers

9. Multiple new job listings related to onboarding banks (such as AmEx and possibly others)

10. Increased awareness of CDLX offers via word of mouth

11. And more